AI for Digital Marketing

Program Details

AI for Digital Marketing

Using AI to Optimise Digital Marketing Performance

This practical course equips digital marketing professionals with AI tools and techniques to enhance content creation across digital channels.
Participants will leverage AI to drive advanced personalization strategies and improve customer engagement.
The course covers automation techniques to streamline digital marketing processes and campaigns.
It strengthens performance analytics capabilities using AI-driven insights for data-informed decision-making.
Professionals will gain practical, hands-on experience applying AI across all major digital marketing channels.

Learning Outcomes

Benefits to Companies

Higher marketing ROI through AI insights and optimisation.
Reduced costs via automation and smarter targeting.
More personalised customer experiences.
Stronger data-driven decisions.
Improved competitiveness with modern AI marketing skills.

Benefits to Individuals

Practical skills using AI tools for content, social, SEO & analytics.
Ability to design and optimise AI-enabled campaigns.
Faster, more efficient marketing workflows.
Stronger career prospects with AI expertise.
Increased confidence in applying AI responsibly.

Target audience

CRM Email Marketers

Digital Marketing Managers and Executives

Marketing Analysts and MarTech Professionals

Paid Media and Performance Specialists

Social Media and Content Marketers

Target Competences

Apply key AI concepts in digital marketing

Automate marketing journeys and personalise campaigns

Build an AI enabled marketing roadmap

Optimise performance using AI driven analytics

Use AI tools for research segmentation and content creation

Our Partner

certified by KGC

Professional Development Organization

KGC (Knowledge Group) provides training, certifications, and skill-building programs across multiple industries. It helps individuals and organizations enhance expertise, achieve career growth, and stay competitive in today’s evolving business environment.

Course Curriculum

AI for Digital Marketing

14 Modules

15% OFF

Advanced level

Program Details

AI for Digital Marketing

Learning Outcomes

Benefits to Companies

Benefits to Individuals

Target audience

CRM Email Marketers

Digital Marketing Managers and Executives

Marketing Analysts and MarTech Professionals

Paid Media and Performance Specialists

Social Media and Content Marketers

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Target Competences

Apply key AI concepts in digital marketing

Automate marketing journeys and personalise campaigns

Build an AI enabled marketing roadmap

Optimise performance using AI driven analytics

Use AI tools for research segmentation and content creation

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Our Partner

Professional Development Organization

Course Curriculum

Program Modules

Introduction & Diagnostic

AI in the Digital Marketing Landscape

AI Basics for Marketers

AI for Audience Research & Segmentation

Responsible & Ethical AI

AI for Content & SEO

AI in Social Media

AI in Paid Media

AI in Email Marketing & Automation

AI-Powered Analytics

Testing & Conversion Optimisation

End-to-End AI Campaign Design

AI Roadmap for Organizations

Conclusion

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AI for Digital Marketing

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Globally Recognized Certificateof Achievement

- Certified by Knowledge Group

- Internationally Accredited Achievement

Explore Our Flagship Programs

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Target audience

CRM Email Marketers

Digital Marketing Managers and Executives

Marketing Analysts and MarTech Professionals

Paid Media and Performance Specialists

Social Media and Content Marketers

Target Competences

Apply key AI concepts in digital marketing

Automate marketing journeys and personalise campaigns

Build an AI enabled marketing roadmap

Optimise performance using AI driven analytics

Use AI tools for research segmentation and content creation

Course Curriculum

Program Modules

Introduction & Diagnostic

AI in the Digital Marketing Landscape

AI Basics for Marketers

AI for Audience Research & Segmentation

Responsible & Ethical AI

AI for Content & SEO

AI in Social Media

AI in Paid Media

AI in Email Marketing & Automation

AI-Powered Analytics

Testing & Conversion Optimisation

End-to-End AI Campaign Design

AI Roadmap for Organizations

Globally Recognized Certificate
of Achievement